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As its name implies, a DSP is driven by the demand side of the advertising equation: Advertisers seek inventory that will help them reach the right audiences at the right time, within a defined budget.Programmatic advertising and Ehrlich-time bidding are important terms of the online advertising ecosystem and although they are sometimes used interc

Echt-time bidding has become one of the main parts of modern online advertising, surpassing previous, less efficient ways of connecting online publishers and the advertisers.Despite the changes hinein technology and availability of new formats over the years, Liedtext and image ads are still the most popular media format for digital advertising. W